SimplyNew is an award-winning pioneer of live participatory events, studios and experiences since 1992.  Founder Marc Scarpa combines 20 years in the digital space and live broadcasting with an understanding of consumer interests and popular culture. Most recent notable works include the Esports Stadium Arlington. At 100,000 square feet, it is the largest dedicated esports facility in North America. The facility serves as a turnkey solution for esports events and productions, built to meet the unique needs and demands of the esports community. Prior to Arlington, the company led the development, tech design/build, and programming for the Microsoft MIXER Studio in their Flagship Manhattan store. SimplyNew combines technology and broadcast media to create innovative, engaging, successful participatory media experiences and technology design throughout the world.